Looks Good, Now What – Luka Gray

In the works.

Passing it by my editor. We will be discussing:

  • Success Definition Framework
    • Success criteria establishment
    • Quantitative vs. qualitative metrics
    • Stakeholder-specific success criteria
    • Success measurement timeline
  • Basic Testing Methods
    • A/B testing for creative decisions
    • User feedback collection techniques
    • Concept testing and validation
    • Performance measurement basics
  • Strategic Validation Process
    • Hypothesis formation and testing
    • Evidence collection and analysis
    • Result interpretation and application
    • Decision-making from data
  • Iterative Improvement
    • Result-based refinement strategies
    • Continuous improvement processes
    • Learning integration methods
    • Performance optimization basics